by Drew Crawford in News on Feb. 5, 2012
According to CNN, Apple’s “tiny” 9% marketshare accounts for 75% of all cell phone profits.

This chart covers all phone sales, not just smartphones, and the whole world, not just the U.S. This teaches a powerful lesson: more marketshare does not mean more money. Not all customers are created equally. Android’s marketshare looks impressive, but when you drill down into ...
by Drew Crawford in News on Jan. 29, 2012
Many clients mistakenly believe that supporting previous versions of iOS software is important. But almost universally, supporting iOS 4 and earlier is a bad investment.
Most iOS users can upgrade
Unlike other platforms where software updates are provided for very limited windows, Apple’s updates run on devices up to two years old.

Apple works hard to make new versions of iOS available ...
by Drew Crawford in News on Jan. 29, 2012
Android has been making some gains lately in overall marketshare. But AppleInsider has some fantastic charts today showing off the widening gap between Apple and Android in the enterprise:

It’s not even a fair fight. Even the least-owned iOS device, the iPhone 3GS, beats the pants off the most popular Android device. If you’re targeting enterprise users or business users ...
by Drew Crawford in News on Nov. 17, 2011
Some managers think that it’s important to have lots of programmers working on a project. After all, the more people you have, the faster it will get done! But nine pregnant women can’t make a baby in a month.
Adding more people to a late software project makes it later. - Fred Brooks
In fact, large software teams lead to project stagnation. Doug Putnam published research from 491 software projects. His ...
by Drew Crawford in News on Nov. 15, 2011
At DrewCrawfordApps, we practice an agile development methodology based on multiple small sprints and continuous delivery. This is because agile methods provide higher productivity, lower costs, result in higher quality software, and happier clients.
Higher Productivity and Lower Costs
According to VersionOne’s 2010 study, 66% of agile practitioners report faster time-to-completion for software projects. More than half of all respondants report that agile has “Significantly Improved” or “Improved” their ability to respond to ...
by Drew Crawford in News on Nov. 10, 2011
MacWorld has published an article discussing how difficult it is to hire qualified iOS developers:
“We’re 100 people, but we have work for 130 people. We just don’t have those extra 30 bodies,” Michaels says. He adds that salaries for experienced iPhone developers “just keep going up. Our year-over-year salaries are up almost 20 percent.”
iOS development is a demand market right now. There simply aren’t enough qualified developers to ...
by Drew Crawford in News on Oct. 5, 2011
Apple announced today the release of the iPhone 4GS.

Some of the major improvements, from an app developer point of view:
- The new A5 chip will give mobile developers new opportunities for complex calculations. More than just the gaming examples Apple demonstrated in the keynote, productivity and business applications can also reap large benefits from the new chip.
- The new camera ...
by Drew Crawford in News on Oct. 5, 2011
Apple announced the public release of iOS5 on October 12th today.

We have been testing iOS5 for several months now, and we are very excited about many of the new features:
- Twitter Integration & Game Center improvements – Integrated properly, this can make apps more discoverable which translates directly into improved app rankings and sales
- Newsstand – this is an important new ...
by Drew Crawford in News on Sep. 20, 2011
Apple’s Volume Purchase Program opens new opportunities for certain types of distribution scenarios. Originally designed for educational institutions, the Volume Purchase Program has recently been opened to all businesses.
How does the Volume Purchase Program work?
The Program allows one developer with a Standard Developer Account to sell applications directly to eligible purchasers without making the application publicly available in the app store. The developer enters the e-mail address of the purchaser ...
by Drew Crawford in News on Sep. 13, 2011
Marco Arment, the author of Instapaper, put together this fabulous graph:

Android tablets and the tablets of other manufacturers (e.g. BlackBerry Playbook) are selling at rates comprable to failed video game systems from the 80s.
In other words, you are likely not to get a single new customer by developing a tablet app for a non-iPad platform. Even if the cost to add support for the ...